CCR Blog

Blake Dashnaw  - CCR



1. How does your product use or challenge conventions AND how does it represent social groups or issues?

"In my research blog, I intentionally decided to stray a little from the norms of the genre. While I did incorporate some established elements, my goal was to bring in aspects that would add a fresh dimension to the content. The content wasn't strictly following the patterns; instead, I played around with narrative structures and explored different angles to offer a distinctive and engaging perspective. This intentional choice aimed at creating content that feels familiar yet provides an engaging and thought-provoking outlook for the audience. Regarding representation, the video primarily depicts an enjoyable weekend activity without explicitly focusing on any specific social groups or issues. It's about celebrating the joy of playing basketball and finding pleasure in that pastime. The intention wasn't to delve into societal problems or represent any particular demographic but rather to showcase an easygoing and relatable experience. The video revolves around having more fun shooting hoops than actively addressing social matters; it's about capturing the laid-back enjoyment of a favorite activity without delving into specific social commentary. The goal was to keep it light-hearted and enjoyable, appealing to a diverse audience by highlighting the universal enjoyment found in recreational pursuits."



2. How does your product engage with audiences AND how would it be distributed as a real media text?

The video I created has a mix of enjoyable moments that anyone can connect with. It captures the carefree spirit of a weekend activity giving viewers a sense of fun and familiarity that appeals to a range of people. What sets it apart is its simplicity and the way it celebrates an activity that many can relate to making it appealing and easy to watch. The video's charm lies in its ability to transport viewers into an enjoyable moment making it an entertaining piece that you can easily enjoy. If this video was meant for distribution, choosing the platform would depend on how well it aligns with the video's vibe and target audience. Considering the nature of the content YouTube seems like a fit because of its versatility and broad reach. YouTubes diverse user base and support for videos would be ideal for showcasing the experience of the weekend basketball story. Additionally, utilizing media platforms like TikTok to share teasers or snippets could be a strategy to generate interest and direct traffic towards the main video on YouTube. By combining these platforms you can ensure exposure and engagement, across demographics.




3. How did your production skills develop throughout this project?

Throughout this project my skills in production have grown immensely. At the beginning I focused on honing my ability to conceptualize and plan. The process of coming up with ideas was truly eye opening; it taught me how important it is to have a vision and a compelling narrative for the video. This involved brainstorming sessions, bouncing ideas off my team members and refining the concept to make sure everything flowed cohesively. Keep the audience engaged. Collaborating with others during this phase was crucial in shaping the idea.


During the execution phase I deepened my understanding of aspects such as filming, editing and post production. I learned about the intricacies of framing shots, adjusting lighting to set the mood and capturing the essence of the story visually. Managing equipment behind the scenes and coordinating with my team became nature to me. Additionally during post production I had the opportunity to explore software like Adobe After Effects and further refine my editing skills.


However perhaps one of the parts of this whole experience was receiving feedback after sharing our video. It was a learning curve for me. Observing audience reactions and reading their comments provided insights into what worked and what needed improvement. Analyzing this feedback helped me understand audience preferences better – what resonated with them – so that we could continuously improve our projects through a process of creation, feedback incorporation and refinement. This experience has made me more adaptable and open to making adjustments as necessary in order to ensure improvement, in all our endeavors.

I gained an understanding of the video production process through the journey of coming up with ideas, putting them into action and then learning from the audience's feedback loop.



4. How did you integrate technologies – software, hardware and online – in this project?

When it came to recording the footage I decided to use my phone as a camera. The reason behind this choice was mainly because my phone has a camera quality and is very convenient to carry around. Its portability allowed me to capture moments without the need for equipment. Even though a professional camera might have some advantages, the quality and ease of use of my phone made it a perfect fit for this project.


For editing purposes I relied on After Effects since I am familiar with the software. It has editing features especially when it comes to effects and precise editing, which played a crucial role in enhancing the video. In addition to After Effects I used Cap Cut and iMovie. While After Effects provides functionalities, Capcut and iMovie offered a user interface and quick editing options that simplified certain parts or when I needed straightforward edits without the complexity of After Effects.


When it came to blogging about the project I chose Blogger due to its simplicity and ease of use. This platform allowed me to easily share updates, progress reports and reflections on the project. With its user interface and seamless integration with multimedia content Blogger was a choice for documenting the journey of this project.

Each tool was chosen for its advantages; the phone, for its quality and ease of carrying After Effects for its advanced editing features Cap Cut and iMovie for their user-friendly interfaces and Blogger for its convenience in blogging and sharing content. The combination of these technologies played a role in achieving a rounded and effective project implementation.


Overall the entirety of this project has allowed me to learn and adapt to challenges and things I may need later on in my career choices. I'm greatly appreciative for this opportunity and cannot wait to see what we can add to our skillset later on!









https://docs.google.com/document/d/1WNID7jnx7SJt9iDbXUlb6a0cwiwDqVP4kIJ5X4F__ps/edit?usp=sharing

Comments

Post a Comment

Popular posts from this blog

Production Blog: Editing

Image
 As the editing guru of our group, it was up to me to piece together all the footage we captured into a cinematic masterpiece. Considering my experience as the editor for our previous project, everyone agreed that I was the right person for the job. Plus, I've picked up a bunch of new editing tricks along the way, so I was pumped to put them to good use. Since I have the beefiest computer in the group, we initially planned to gather at my place for the editing session. But then we had a lightbulb moment – why not have a virtual meeting instead? So, we huddled up over a phone call, which gave us all more flexibility. Our first task was settling on the editing software. After some back and forth, we settled on Cap-cut – it seemed like the best fit for our needs. Then, it was game time. I dove into editing while the rest of the crew chimed in with their suggestions and tweaks along the way. We spent ages perfecting the transitions between scenes – seriously, it felt like we were in tr...
Read more

My Introduction, Again!

Image
My name is Blake Dashnaw, and I live in an apartment with my father and dog. My father initially introduced me to technology pretty early; when I was eight I got my first I pad. Soon enough the time came to where my father taught me how to build computers and one of my own, and that allowed me to perceive the depths of the video filming and editing world. I'm very grateful for the opportunities I was given at an early age, as they allowed me to learn and understand what I know today. I play video games often with friends and also love watching movies. I also have a dog, named Dash. He's very smart and usually behaves really well. I've taken care of him since the age of 11, and have been his primary caretaker ever since. He is also an Australian Shepherd, which means he always needs a lot of exercise. Taking care of him has been a very fundamental responsibility for me, as it allows me to grasp the aspect of having to take care of something every single day. I appreciate bot...
Read more

Production Blog: Compiling Our Scenes

Image
Today marked the climax of our editing odyssey! Before putting the finishing touches on our project, we decided to capture some extra scenes just as a safety net. It was a thrilling opportunity to venture beyond our usual filming spots and add some fresh elements to our story. Opting for my mom's spacious van for the car scenes turned out to be a brilliant move. Its generous space accommodated all our equipment and crew with ease. Filming inside the van was an absolute riot! We couldn't resist goofing around and having a blast while getting those last shots. After wrapping up our filming session, we treated ourselves to a leisurely lunch break to refuel before diving back into our editing tasks. The afternoon flew by as we polished off the remaining shots in just an hour. With some daylight left, we indulged in some relaxing fishing, taking advantage of the serene waters as the perfect backdrop for additional footage. As the sun dipped below the horizon, we wrapped up filming, ...
Read more